Sony and Tencent acquire 30% of FromSoftware, creators of Dark Souls and Elden Ring

Beware of the news that we bring you this morning, Sony and Tencent have acquired 30% of the actions of one of the most prestigious studios in the world, FromSoftware.

The fathers of the series Dark Souls, of sekiro or the last Elden Ringhave sold 14.09% of their share package to Sony and 16.25% to the Chinese giant Tencent, while the majority of the shares, 69.66%, continue to belong to Kadokawa.

Sony and Tencent take over a part of From Software… will there be consequences?

Everyone knows the good harmony that FromSoftware and Playstation have always had, you just have to see the exclusive Bloodborne or the arrival of Demon’s Souls accompanying the launch of PS5.

In fact, the study led by Hidetaka Miyazaki has always entered the pools of teams that Sony could buy to face the multimillion-dollar purchases of Xbox (Activision, Bethesda…), although it finally seems that it will be in the form of shareholding.

In the deal announcement, Kadokawa himself commented as follows:

From Software will proactively seek to invest in the development of more powerful game IPs to strengthen its development capabilities and will seek to establish a framework that enables expansion of the reach of its own publication in the significantly growing global market.

In addition to these purposes, in order to increase the number of users in the global gaming IP market that FromSoftware creates and develops, FromSoftware decided to make the third party assignment to Sixjoy within the Tencent Group, which has strength in its capabilities. to develop and implement mobile gaming and other network technologies in the global market, including China, and SIE within the Sony Group, whose capabilities are strong in implementing IP in gaming, video and other media in the global market, simultaneously and separately.

It therefore seems that FromSoftware intends to raise capital to expand its brands thanks to the excellent sales of Elden Ringwith more than 16.6 million copies sold, and it’s very possible that the studio is already working on ways to take that brand to more places, either in the form of audiovisual content or who knows if in some sequel.

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